Auction terms
Plain-language rules for the Brand My Wall Season 01 auction.
Effective August 30, 2026 · Auction closes October 31, 20261. The campaign
Brand My Wall offers limited visual placements on the walls of a real apartment renovation in Bogotá, Colombia. The public 3D and 2D models identify the available surfaces and do not replace the measured architectural drawings.
2. Closing and anti-sniping
The auction closes October 31, 2026 at 11:59 PM Bogotá time. A paid bid received during the final ten minutes extends the closing time by ten minutes. Additional paid bids during an extended final ten-minute window extend it again.
3. Bids and secure purchases
A standard bid charges a 20% deposit. A new bid must exceed the approved standing bid by at least $10 USD. A secure purchase charges 100% and closes that inventory after creative approval. A placement is not public or valid until payment is captured and its brand and artwork are approved.
4. Funding threshold
The production threshold is 50% of the $15,000 USD goal. Below that threshold, production does not begin and campaign payments are refunded. At or above 50%, fully secured placements move to production. Deposit bids are reviewed for full purchase or full refund.
5. Winner balance
A winning standard bidder must pay the remaining 80% within 24 hours of receiving the final payment request. Missing that deadline forfeits the placement and deposit, and the inventory may be offered to another bidder.
6. Review and conduct
Brand My Wall may reject unlawful, hateful, deceptive, infringing, unsafe or unsuitable creative. Rejected creative is refunded. Attempts to manipulate the auction, payments or inventory may be cancelled.
7. Installation
Approved physical applications are intended to remain permanently. Because this is a living renovation, they may later be partially or completely covered by final construction, finishes, furniture or necessary repairs. The digital campaign record and final detailed 3D model preserve the documented result.
8. Scope
A purchase is a campaign sponsorship and creative placement, not ownership, tenancy, a property interest or a guaranteed quantity of impressions, traffic, leads or sales.